Torque Digital | Torque Digital

Branding and Digital Marketing

For companies that must build their brands, drive profitable growth and sharpen competitive advantage.
Ideas.

As a branding and digital marketing firm at Chicago, our attention is consumed by a constant curiosity (and strategic necessity) to observe and learn about economies, markets and human behavior so we can direct the marketing process for our clients.

Marketing is not a controlled research laboratory where “truth” can be isolated and handed over to business executives. It’s also not the domain of random sensational creative concepts. We believe in a humble, curious and thoughtful approach to marketing. Time and resources are limited, and business calls for action, and that action must be specific and focused. These conditions have given rise to agile planning that allows marketing programs and website designs to learn from experience. This propels ideas from creative to innovative

Our blog is for sharing what we learn from observing people and what we’re discovering in marketing strategy and the digital marketing. Read on and connect with us in social media — let us know what you see!

Multiple sources have called 2016 the “year of the customer.” We’ve always believed in customer-focused marketing, and lately we’ve been thinking about it

There is much potential in cause marketing. But how often do we see it used to its highest potential, taken to its highest level?

Cause marketing is nothing new. When a for-profit business supports a nonprofit, the company mission is about something bigger than itself.

2016 marketing internship in Chicago

We're hiring interns! Calling all of Chicago’s most talented and creative up & coming designers and copywriters! Bring your sea legs and board our internSHIP! We need creatives who aren't afraid to voyage unchartered waters. 

We often remind our clients not to worry about the competition, just focus on your customers. We’ve held that belief for a long time, and loved it when Jack Ma brought the idea to the world.